Event Activiation

Ideal Home

Cohorted Communications collaborated with Ideal Home Show as exclusive partners for the 'Style' show category showcasing product on their very own stand. With a prime press office location, the Cohorted stand attracted a range of the public with over 187K+ footfall with an event reach of 1.9M+.

The exhibition event involved retail sales and showcasing of all Cohorted beauty boxes providing exposure for brands and box campaigns alike. Customers were able to interact with box products and take advantage of exclusive offers and GWP's. Dubbed the 'best upper circle stand' the event activation took place over 17 days and saw attraction from press and celebrities such as Dr Ranj, Lisa Faulkner & Richard Arnold.