French Connection, a design led British brand creating distinctive products across womenswear, menswear, accessories and home for the modern lifestyle. Distributing globally through retail stores and e-commerce, FC is committed to offering a premium experience, something we were keen to carry throughout our partnership. We worked closely with French Connection on a Social Media ‘Golden Ticket’ Campaign, Influencer Management and Audience Activation through selected partner channels. The FC Golden Ticket featured in our premium beauty box and connected subscribers and influencers to the brand, raising brand awareness and social engagement. Supported with audience activation across all platforms, French Connection were exposed to new audiences through our channels. Generating a buzz around the beauty box to encourage subscribers to engage with French Connection's recent collection and helped to meet all campaign aims. This campaign exposed French Connection to new audiences and increased brand engagement through our social channels and services. We look forward to future partnerships with FC.
February 7, 2020